$37,995
Starting MSRP*

418 lbs.
Horsepower**

*Current Manufacturer Suggested Retail Price (MSRP) for base vehicle. Excludes destination/delivery fee plus government fees and taxes, any finance charges, any dealer processing charge, any electronic filing charge, and any emission testing charge. Optional equipment not included. Starting A, Z and X Plan price is for qualified, eligible customers and excludes document fee, destination/delivery charge, taxes, title and registration. Not all vehicles qualify for A, Z or X Plan.
**Requires 3.0L EcoBoost® V6 Engine

Adrenaline junkies have a spirit vehicle.

Built Wild® Durability Tested

We tested in labs. On the trails. In fact, we tested the equivalent of 10 million miles of assorted terrain. The Ford Bronco® is one durable ride.

Off-Roading

Ford Bronco® is always ready for the Off-Road with these features:

  • Ground Clearance of up to 11.6"
  • Water Fording up to 37"
  • HOSS Suspension System
  • 35" tires available
  • Stabilizer Bar Disconnect

Performance

Goes Over Any Type of Terrain

Goes Over Any Type Of Terrain. Offers up to seven different modes to tackle nearly any driving condition you encounter.

  • Normal
  • Eco
  • Sport
  • Sand
  • Mud
  • Rock Crawl
  • Slippery

Power to Move

Three turbocharged options. Unlimited capabilities to take you wherever adventure calls.

  • The turbocharged 2.3L in-line four-cylinder engine with 300 horsepower.
  • Twin-turbo 2.7L V6 with 330 horsepower*
  • Twin-turbo 3.0L V6 with 418 horsepower*

*Horsepower ratings based on premium fuel per SAE J1349 standard. Your results may vary.

Haul & Go

The 2025 Bronco® SUV has a towing capacity starting at 3,470 lbs. — 4,500 lbs when equipped.

When properly equipped. Max towing varies based on cargo, vehicle configuration, accessories, and number of passengers.

Design

Painted Hard Top

The shadow black-painted modular hardtop is easily accessible. Remove part - or all - of it whenever you want to get a little closer to nature.

2025 Ford Bronco® Raptor® model with optional equipment shown. Always consult the Owner's Manual before off-roading, know your terrain and trail difficulty, and use appropriate safety gear.

Functional Interior

All Bronco® interiors are easy to maintain and come with a variety of ways to stow all of your gear.

2025 Ford Bronco® Outer Banks® model with optional equipment and Ford Accessories shown.

Customize Your Ride

Gear up for extended adventures and personalized to suit your needs with a host of available Ford Accessories and options.

2025 Ford Bronco® Outer Banks® model with optional equipment and Ford Accessories shown. Always consult the Owner's Manual before off-roading, know your terrain and trail difficulty, and use appropriate safety gear.

You Asked We Listened

New for 2025, the integrated vents for rear passengers help ensure a comfortable climate for the climbs, the dunes, and the trails.

2025 Ford Bronco® Big Bend® model shown.

Technology

Available 360-Degree Camera

You can see everything surrounding your Bronco with the 360-degree camera, making it easier for trail exploration.

Trail Control™

For those times you just want to take in the scenery. Just push the button, and this off-road cruise control for low-speed driving lets you enjoy your outdoor adventure even more. Requires automatic transmission.

Driver-assist features are supplemental and do not replace the driver's attention, judgment and need to control the vehicle. Remember that even advanced technology cannot overcome the laws of physics. It's always possible to lose control of a vehicle due to inappropriate driver input for the conditions.

AdvanceTrac with RSC®

This electronic stability control system helps to improve vehicle control on all driving surfaces, including snow, ice, gravel, rain-covered roads and dry pavement, while the Roll Stability Control (RSC) offers increased rollover protection. 

2025 Ford Bronco® Raptor® model with optional equipment shown. Always determine the water depth before attempting a crossing and proceed slowly. Refer to your Owner's Manual for detailed information regarding driving through water.

Ford Bronco Base

  • 2 Door or 4 Door
  • 2.3L EcoBoost® I-4 Engine with 300 horsepower
  • 7-Speed Manual or 10-Speed Automatic Transmission
  • HOSS 1.0 Suspension System
  • Available Sasquatch Package
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Ford Bronco Big Bend®

  • 4 Door
  • 2.3L EcoBoost® I-4 Engine with 300 horsepower
  • 7-Speed Manual or 10-Speed Automatic Transmission
  • HOSS 1.0 Suspension System
  • Available Black Diamond Package
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Ford Bronco Heritage Edition

  • 4 Door
  • Available 2.7L EcoBoost® V6 Engine with 330 hp
  • 7-Speed Manual or 10-Speed Automatic Transmission
  • HOSS 1.0 Suspension System
  • Standard Sasquatch Package
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Ford Bronco Outer Banks®

  • 4 Door
  • Available 2.7L EcoBoost® V6 Engine with 330 horsepower
  • Painted fender flares
  • Signature LED lighting
  • Available Black Appearance Package
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Ford Bronco Badlands®

  • 2 Door or 4 Door
  • 2.3L EcoBoost® I-4 Engine with 300 horsepower
  • 7-Speed Manual or 10-Speed Automatic Transmission
  • HOSS 2.0 Suspension System with Bilstein® Position-Sensitive Dampers (PSD)
  • Available Sasquatch Package
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Ford Bronco Stroppe® Edition

  • 2 Door
  • 2.7L EcoBoost® V6 Engine with 330 horsepower
  • 10-Speed Automatic Transmission
  • HOSS 3.0 Suspension Package with FOX™ Internal Bypass Dampers
  • Standard Sasquatch Package
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Ford Bronco Raptor®

  • 4 Door
  • 3.0L EcoBoost® V6 Engine with 418 horsepower
  • 10-Speed Automatic Transmission
  • HOSS 4.0 Suspension with FOX™ Live Valve 3.1 Internal Bypass Semi-Active Dampers
  • 3 available appearance packages
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  1. Lee Ford of Wilson

    4170-C Raleigh Rd Pkwy W
    Wilson, NC 27896

    • Sales: (252) 291-6000
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  • Contact our Sales Department at: (252) 291-6000
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